window display

So sad this is one of my last projects for my Visual Merchandising class! This quarter went by so fast, I feel like we just started it. This class pushed my creativity to a whole new level and although challenging it was very rewarding. The last assignment before the final project was this window display. We had to pick an existing retailer and design any window display. I chose J.Crew and a Christmas Proposal theme :)

Tommy Hilfiger display

One of our group projects for AMM 270 (Visual Merchandising) was to setup a display within 30 minutes. The group had to communicate on a theme and bring in props, outfits, dressform, and anything else we wanted to use for it. We went with an equestrian theme mixed with traditional English aristocrat.

Our girl packed her bag, rode her horse out in a field and practiced her croquet skills then relaxed by reading her favorite books on a wooden bench.

Tommy Hilfiger

I am loving the colder weather here in California, there’s no snow but there’s a perfect crisp wind. What does that mean? It’s time for peacoats! Pull them out ladies and let’s strut them down the streets.

The first one I saw this season was this one at Anthropoloy and quickly fell in love.

parker peacoatCoat photo

(I tweaked the design a little bit and combined it with another coat I own but that was just for fun)

Here are some more beautiful peacoats;

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Sew Vintage? What is that you ask? I’d be happy to tell you :)


Sew Vintage was our theme for the display we had to create for our Visual Merchandise class. We had a group project to set up a display in this little hallway right outside the elevator.


We had some challenges in our group with switching our theme last minute but everyone pulled together to create this amazing display. I am so thankful for my team and all the hard work put into this project to make it a success. Everyone walking by was loving it!


We paid great attention to details and added little touches of a sewing room throughout the display.


This project was so much work, we spend endless amount of hours on it but in the end it was all worth it.



If you’re interested in taking this class it’s called AMM 270 (Visual Merchandising) and is at Cal Poly Pomona. It’s definitally one of my favorite classes so far. There’s alot of work in it and we do so many projects but it helped me grow so much. Seeing that I only started using Illustrator one quarter ago and now can do so much with it, amazes me. It also teaches you to learn to balance your time, working with tight deadlines, working in teams, staying positive during pressure and so much more. I’m beyond thankful for an amazing teacher who believes in us and teaches us beyond the classroom.


I never knew of this beautiful little street full of charming shops so close to my house. It’s called Downtown Center Street in Anaheim. You simply must check it out if you get a chance :)






Check these out in the new Steller app by Instagram :)



I am loving the fall trends right now, floppy hats, cozy sweaters and tall boots. All Day Every Day, Please. What’s your favorite item this fall?  Here’s a little inspiration board for fall, yes this was my homework (I love my school – Cal Poly Pomona).

(All the photos are from my pinterest, if you want me to track one down let me know)

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I always wished I could draw, I have endless ideas running through my head and never been able to fully express them until now. I am thrilled about the Apparel Merchandise & Management program at Cal Poly Pomona. It’s in depth, teaching you a wide variety of the fashion industry. I have a list of favorite classes but one that has helped me the most has been the Illustrator class for fashion (AMM 112 & AMM 270). I’ve learned how to draw my ideas in a computer program; Adobe Illustrator. It’s so exciting!

This quarter I’m taking AMM 270 which focuses primarily on Visual Merchandising (woot woot). I was so giddy on the first day of class, hearing what we will learn. Each project has been more challenging than the last but has drastically improved my skills. I will continue to share some of the projects I’ve been working on. Today I’ll share our Wall Planogram (a drawing of a section of the wall in a store, including products and signs).

wall planogram Lorina Daiana

( photo sources;  1 // 2 // 3 // 4  )

A cute fall themed planogram featuring the theme “Travel In Style”. Looks good? :)

Here are some pieces that are similar to shop for;